Client — Rising Ballers
Role — Lead Design
Project — Brand Identity
Founded in 2017, Rising Ballers began as an independent UK football media start-up with an ambition to champion the next generation of football talent and connect with young audiences through football culture.
I was tasked with creating the brand's very first logo identity, developing a bold and recognisable ‘RB’ monogram that could grow alongside the platform and provide a strong visual presence across social media, digital content and wider brand applications.
The approach was simple: create a memorable identity that felt true to modern football culture. The sharp, interlocking letterforms formed a distinctive symbol that could stand independently, giving Rising Ballers a recognisable identity from its earliest days.
As Rising Ballers grew, so did the presence of the logo. The identity went on to feature across social content, football kits, grassroots initiatives, merchandise and player awards. Today, Rising Ballers has evolved into a global football media platform, entertaining millions of young fans through social-first content, original shows, events and grassroots football programes.
It's particularly rewarding to see an identity I created at the very beginning continue to represent a brand that has achieved so much, and to have played a part in its journey from start-up to global football platform.
